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Scheduling and activating discounts for customer groups

Discounts can be customized to only apply to specific customer groups for a scheduled period. For example, you could make a student discount for a one-month back-to-school sale. To create and configure your discount rule:

  1. Navigate to Marketing > Discount Rules.
  2. Select the discount title you want to set up. If you need to create a new discount, refer to Creating discount rules.

    Discount rule title name.

  3. Under Discount rule, configure the options:
    • Title: Enter the discount rule's name in the field. This is the name you specified when creating the rule.
    • Type of discount: The discount type you selected when creating the rule. The type can't be changed.
    • Enable discount rule: The toggle to activate the discount rule. It becomes active in your online store immediately.
    • Stop after discount rule (enabled by default): This setting allows you to control how Lightspeed eCom manages overlapping rules. Learn more about discount rules that overlap.
    • Apply discount before tax (enabled by default): This setting is only available for tax-exclusive stores, such as merchants from the US and Canada or some business-to-business (B2B) merchants. It allows tax-exclusive merchants to specify whether or not to have the discount applied to the original purchase price of products (before taxes are added), or after all applicable taxes have been calculated. By default, this toggle is set to apply the discount before taxes.

      Discount rules configuration settings page.

  4. Under Configuration, set the discount amount the selected customer groups will receive on their sale.
  5. In the number field, specify the discount amount that will be applied to the sales.
  6. Click the dropdown and select whether the discount type will be a percentage (%) or a currency amount (USD) for the sale amount

    Discount amount and percentage setting.

    Important considerations:

    • If a duplicate of this discount rule exists, the discount is applied again. However, if a customer orders more than the required quantity in the same transaction, the rule will not trigger a second time. For example, if you set the number of products a customer must purchase to 5 for the discount to apply, and the customer orders 10 products, the discount will only trigger once.
  7. In the Customer groups section, click Edit customer groups.
  8. Select at least one customer group from the list of customer groups that the discount rule will apply to.

    If you don't select a customer group, the discount rule won't trigger. To learn how to make new customer groups, refer to Creating customer groups.

  9. In the Usage section, activate the Enable Usage Limits toggle.
  10. Then, in the Discount can be used field, enter the number of times the discount can be applied. When the discount is live, you can view the number of times the discount has been applied in the Times used section. To reset the counter, click Reset.

    Discount usage limits settings.

  11. In the Dates section, enable the Set period for this discount rule toggle if you want your discount activated for a limited time.
  12. In the From and until fields, select the applicable dates for your discount. For more information about synchronizing discount expiry, refer to the Discounting products article.

    Discount time period settings.

  13. Click Save when you're done editing the discount.Save button.

What's next?

Creating discount rules

Learn how to create discount rules.

Learn more

Strikethrough discounts

Create strikethrough costs for discounted products.

Learn more

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